ResponseSource Blog

How to...

More ways journalists use ResponseSource you probably h...

Following on from our previous post Five ways journalists use ResponseSource you probably haven't thought of, here's a few more. Places to film or photograph an interview If you'[...] 19th May 2016
Media analysis

Attitudes to PR revealed at Reuters Institute for the S...

A major study into the lives and attitudes of journalists in the UK was published yesterday and I wandered up to London's City University to attend the launch. This academically[...] 10th May 2016
Media analysis

Blogger requests - some data

Blogger requests. That phrase conjures up some contrasting views from PR professionals. Some PRs don’t like enquiries from bloggers coming through the ResponseSource Journalis[...] 5th May 2016
PR

Do PRs want to work with brand journalists?

We teamed up with Collective Content for a second year to find out if PR's acceptance of brand journalists (is that even the right term?) had changed since last year. PR profes[...] 21st April 2016
Media analysis

When do journalists send requests?

We took a look at the ResponseSource Journalist Enquiry Service data to see if there is a significant pattern to when journalist requests are sent. We wanted to know if there was a[...] 19th April 2016
How to...

Five ways journalists use ResponseSource you probably h...

Journalists primarily use the ResponseSource Journalist Enquiry Service to request information for articles, identify spokespeople and find case studies and product for review. It[...] 11th April 2016
How to...

Press release writing and distribution part seven: meas...

You’ve researched and written your release, checked it over carefully and had the quotes approved and facts checked, then you’ve created your press list and selected your press[...] 29th March 2016
ResponseSource stuff

Rock the Blog or bust in the #RSmini

By the time you read this I will probably be on the road to the Rock the Blog conference, part of the programme at the huge CeBIT technology event in Hanover, Germany. I'll be s[...] 16th March 2016
How to...

Press release writing and distribution part six: the fo...

So, you’ve researched and written your press release, prepared your target press list, distributed your news and shared it on social media. What next? This is the ‘awkward m[...] 15th March 2016