Albion Drive appointed by Klarna
Albion Drive has been appointed by payment provider Klarna.
The agency is tasked with delivering the PR strategy for Klarna's UK launch, which involves managing all aspects of PR for the launch including showcasing Klarna’s service to online retailers through national, retail and tech press. Albion Drive will also handle Klarna's consumer launch later this year.
Based in Stockholm, Klarna's Checkout service allows consumers to make online purchases with their email address and postcode.