AudioGO, an audio book and digital entertainment provider, has appointed Palamedes PR to spearhead a national publicity drive.

The campaign will focus on national brand building through the ongoing promotion of AudioGO’s 20,000-strong product catalogue and its new releases.

Rachel Josephson, sales and marketing director at AudioGO, said: “Following our recent acquisition of Blackstone Publishing in the States, we are investing in driving the digital books and entertainment category, focusing heavily on our pop culture content. Palamedes will help us build a place for downloading and streaming in the consumer books and entertainment brands community."

Claire Waters PR was also recently appointed by AudioGo for product placement and promotion activities.