Book PR specialist Palamedes PR has been appointed to spearhead a publicity campaign for new author Hélene Fermont (pictured, right).

The agency will be working with Fermont on the promotion of her forthcoming debut novel, Because of You. The novel, which falls under the modern women’s fiction genre, “spans three turbulent decades from the heady era of the 1970s London club scene to the present day and explores themes including the true meaning of enduring love, fidelity and fate”.