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Cambridge University Press appoints Threepipe

Threepipe has been appointed by Cambridge University Press to promote its multi-billion-word written and spoken language database, the Cambridge English Corpus, during the 2014 FIFA World Cup in Brazil and to position the Press as the leading expert in the language of sport.

Threepipe will work alongside the Press to utilise data sourced from the Corpus, the Press’s unique online database of English language, to analyse and assess millions of words relating to football taken from public sources including TV, radio, newspapers, online media, books, advertising and transcripts.