Media Bulletin

Chums appoints Tangerine PR to boost digital presence

By Tahmina Mannan

17th March 2015

Category: PR

Chums, an online fashion retailer, has appointed integrated communications agency Tangerine to strengthen its online brand proposition and drive sales.

Targeting Chums’ core 60+ audience, Tangerine will develop an online, content-driven strategy to boost the brand’s digital presence, build customer loyalty and increase engagement.

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