Cream launches Experience Barnsley museum

Cream has been appointed by the Experience Barnsley, a museum which celebrates the town's life and culture.

The Yorkshire-based agency delivered PR for the vistor attraction and secured television, radio and print coverage in the month running up to the June launch.

Media monitoring reveals almost five million people were exposed to news stories, features and interviews about the museum and more than 5,000 people attended in the first weekend of opening.

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