Media Bulletin

Crossbeam Systems expands engagement with Davies Murphy Group

By Staff

7th June 2012

Category: PR

Davies Murphy Group (DMG), an international public relations, marketing and business strategy agency specialising in the high-tech sector, today announced that its longest-running client, Crossbeam Systems, has expanded its engagement to include UK PR services. DMG also provides US public relations and international field marketing services for Crossbeam.

“Davies Murphy Group has the ability to provide completely integrated PR and marketing services across geographies, staffed by people with expertise in our core network security market,” said Crossbeam CMO & VP of business development, Jim Freeze. “As a client, it’s extremely valuable to have a partner that can fill business needs by simply ‘turning on’ a new service. This is what we have done with our new UK PR campaign – and within days of starting up, the DMG UK office was generating visibility and awareness for us in this important market.”

With UK headquarters in London, Crossbeam Systems offers a proven approach to deploying network security that meets the performance, scalability and reliability demands of large enterprises, service providers and government agencies. Its X-Series security platform offers an open, high-performance architecture that easily provisions and scales multiple best-in-class security applications to meet the ever-changing threat landscape. Crossbeam is headquartered in Boxborough, Massachusetts, and has offices in Europe, Latin America and Asia Pacific.

“DMG has been providing marketing services for Crossbeam in the UK and across all of Europe for many years, and we look forward to complementing those efforts with the UK PR campaign,” commented Davies Murphy Group’s European managing director Martin Brindley. “Crossbeam has a great story to tell in the UK. It is at the forefront of the move into next generation virtualised data centres and has a customer list full of FTSE 100 organisations.”

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