Media Bulletin

Evolution for Revolution

By Staff

7th October 2008

Category: Trade

Haymarket’s Revolution magazine is being revamped with the October issue.

The overall design of the magazine has been brought up to date in order to cater for business decision-makers who spend most of their time online.

Editor Gareth Jones said: “The magazine’s new-look and refreshed content will ensure that Revolution continues to set the agenda for the digital marketing industry.”

Revolution will retain its key features such as ‘Special Report’ and ‘Masterclass’, though will now include additional sections. ‘The Download’ will provide an overview of what’s current in digital marketing, including latest news and issues affecting the sector. There’s also ‘Google Watch’, a monthly guide to the search engine, and ‘Inside Track’, a look inside the marketing departments of the UK’s biggest brands.

The magazine will also feature ‘The Opinion’ section, containing articles from Revolution’s columnists, as well as ‘The Work’, providing case studies from the digital marketing industry. ‘From Brief to Browser’ follows the creative genesis of landmark digital campaigns, ‘Case Studies’ highlights the most effective campaigns from different vertical sectors, and ‘Creative Review’ sees the sector’s leading creative minds assess the work of their contemporaries.

The magazine’s website will also be revamped early next year.

Haymarket’s Revolution is a monthly digital economy magazine aimed primarily at marketers.

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