Media Bulletin

Focus unveils redesign

By Licia Houghton

8th October 2012

Category: Consumer

Immediate Media Co has unveiled a new look for Focus, its science and technology magazine.

The cover-to-cover refresh retains all the core elements of the magazine while introducing a host of changes including modern new fonts, a cleaner design throughout and improved signposting. The tone of the redesigned title is consistently authoritative yet accessible with columns by leading science writer Robert Matthews and science fiction legend Stephen Baxter.

The October issue also introduces three new sections: ‘To Do List’ is a monthly listings guide to science TV and radio, events, books, apps and games. ‘Tech Hub’ will give readers the lowdown on game-changing gadgets – this month it’s the world’s first consumer 3D printer. And ‘How Do We Know’ will bring readers up to speed on a different area of science every month.

The monthly Focus iPad app has also been given a makeover to provide a cleaner design, improved user experience and more interactive features than ever before.

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