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Guide Dogs hires Third City

Third City has been appointed by Guide Dogs, the UK charity for people who are blind and partially sighted.

It will be responsible for supporting Guide Dogs' annual awareness week, the purpose of which is to raise awareness and drive donations for the organisation's services.

This will involve Third City using social, experiential and celebrity endorsments alongside traditional media relations, as well as working with the charities key sponsors to maximise their support during the campaign.