H. Bronnley & Co., a restructured soap, fragrance and toiletries business, has appointed Ignite Communications to handle all UK consumer press enquiries.

Ignite Communications will focus on broadening the brand appeal to new customers. The agency team will promote Bronnley’s launched e-commerce site – www.bronnley.co.uk – and educate audiences of the range that comprises seven ‘Collections’: Citrus; Floral; James Bronnley Original; Royal Horticultural Collection; RHS Natural Gardeners Therapy; Honey Blossom and English Heritage.