Media Bulletin

LED Hut gives the green light to Richmond Towers’ EcoPRAgency

By Staff

26th February 2014

Category: PR

Online lighting retailer LED Hut has appointed the EcoPRAgency at Richmond Towers to handle its trade PR programme.

In addition to a continuing consumer PR campaign fronted by Sarah Beeny – which encouraged the nation to make a ‘Savvy Switch’ to eco-friendly LED lighting – the EcoPRAgency is now supporting LED Hut Trade make an impactful mark amongst industry audiences.

In line with LED Hut’s rapid growth strategy, the team is charged with significantly increasing the company’s share of voice across key target market media, positioning it as the number one LED lighting expert in the sector. The proactive, high impact media relations campaign aims to help drive trade sales, promote the LED Hut Trade brand and its leading portfolio of LED lights, whilst helping to build a strong presence in new markets.

The EcoPRAgency at Richmond Towers focuses on sustainability and the built environment.

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