LEWIS PR has appointed Robert Almqvist as vice president of Northern Europe. 

Almqvist, who joins LEWIS PR from Axicom, reports into Rafael Rahn, senior vice president of Central and Eastern Europe.

In the newly-created role, Almqvist will be based in Stockholm and have commercial responsibility for the Northern European region, focusing on regional growth.

Almqvist’s PR career has seen him found his own PR agency and he has held senior management positions in some of the world’s most renowned agencies. His focus has been predominantly within the IT and technology sectors and his experience maps to LEWIS PR’s journalistic heritage, having previously written and edited at IDG. He is also a published author and a recognised industry speaker.