LEWIS PR has expanded LEWIS Pulse globally to six hub cities, as well as appointing Giles Peddy as UK group managing director.

LEWIS Pulse is a digital marketing practice that focuses on global digital marketing campaigns for technology, consumer, financial services and healthcare brands. Its locations are in Barcelona, Boston, Eindhoven, London, San Francisco and Singapore, which will coordinate with teams across all the agency's offices to service clients globally. In addition, LEWIS Pulse has launched social advertising and paid search services in each of the hubs.  

Peddy joins LEWIS PR as group managing director, having been deputy MD at Hotwire PR. He will oversee the UK’s complete portfolio of services and capabilities, work with senior leadership colleagues to drive commercial growth, and develop the  team. He joins on 2 April and will report to Chris Lewis, CEO and founder. 

The appointment of Giles Peddy follows a host of recent investment hires in the UK, which include Charmaine Chan as account director, who joined from Ogilvy PR; Peter Ross as digital account manager; and Francesca Bradshaw and Andrew Wade as account coordinators.