Liberty Communications appointed by Filtered
Liberty Communications has been appointed by Filtered, an e-learning startup, for a brand building project.
In a nine-month contract, the agency will support the business in raising awareness of the platform’s ability to teach users the critical or most desired components of the course, filtering out the rest "to deliver a highly refined and customised syllabus".
Filtered was launched by edtech firm Excel with Business, which provides online testing and training to businesses and individuals for a range of skills including Microsoft Excel, PowerPoint, Web Design, App Design, Basic Accounts, etc. Filtered specialises in tailored online training in a range of business disciplines.
Liberty’s remit includes positioning Filtered and its senior executives as thought leaders in the education and technology markets and showcase its innovative, cost effective business model and customer service to potential customers in the financial, law, retail and logistics industries.
Liberty will also be supporting Filtered to launch the Filtered Foundation – a separate entity which encompasses the charity managing director Marc Zao-Sanders started a few years ago, Access Professions – an online service which matches students with life-changing university- and career-related opportunities.