Lily Pad PR has been appointed by Quib.ly, a social platform for parents raising children who are using digital technology.
The agency’s brief is to grow member numbers on the site and engage new experts using traditional media relations techniques and digital PR. It also aims to raise Quib.ly’s profile through speaking opportunities and strategic partnerships to access relevant membership groups. The account will be headed up by MD Rachel Corcoran.
Quib.ly launched by Francesco Carlodetti in February with funding from wealth management firm Altana Wealth.