London Evening Standard to go free

It was announced last week that the London Evening Standard is to be given away free.

The paper, currently priced at 50p, has been a paid-for-title for 180 years but from 12 October 2009 will be circulated for free around the capital. The circulation will increase from 250,000 copies to 600,000 copies.

Also, this week it was announced that Amy Iggulden would become news editor of the paper. She will replace Hugh Dougherty who is leaving the paper after seven years to join the Daily Mail.

[lnk|http://www.featuresexec.com/publications/info_outlet.php?pubid=305|_self|London Evening Standard]
[lnk|http://www.featuresexec.com/publications/info_outlet.php?pubid=304|_self|Daily Mail]

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