Media Bulletin

Mason Media hired to launch innovative daily immune health shot

By Licia Houghton

7th April 2011

Category: PR

Food and drink specialist Mason Media has been hired to launch Mune, a ‘revolutionary’ health shot to boost immunity.

Mune is a fruit-based blend of 100 per cent natural ingredients. The brand has enlisted the support of tap dancing West End star Adam Garcia to be an ambassador for the product.

Mason Media has been hired to run a regional and national trade and consumer launch for Mune.

There are currently two products in the range: Mune Original and Mune Revive which share core immune-boosting ingredients. The 55ml shots contain a special recipe including black elderberry, active manuka honey 10+, inulin fibre and vitamin D.

Each product is then enhanced with additional high-quality ingredients to meet specific seasonal challenges such as beta glucan to help protect against colds and flu in Original, and nettle extract to help prevent allergies and hayfever in Revive.

[img|jpg|Adam Garcia donning a Mune moustache]

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