Media Bulletin

Massey Partnership to promote W Retreats in Asia Pacific

By Licia Houghton

25th October 2011

Category: PR

The Massey Partnership is now representing the three W Retreats in Asia – W Maldives, W Koh Samui and W Bali.

The brief is to raise the profile of the three Asian W Retreats in the UK through a creative PR campaign taking advantage of W Hotel’s raised profile in the UK following the opening of W London earlier this year. The agency will be targeting the luxury consumer and trade press with a mixture of London based events, press trips and industry partnerships.

[lnk|http://www.massey.co.uk/|_blank|The Massey Partnership]

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