Specialist sports and fitness agency Promote PR has been appointed by British Triathlon, the Windsor Half Marathon and Running4Women.

British Triathlon has appointed Promote to create and manage a communications campaign that builds on Team GB’s anticipated success in triathlon at the Rio Olympics this summer and drives participation. Promote are responsible for the creative development of the campaign; establishing partnerships and raising profile through traditional and digital media.

The Windsor Half Marathon has appointed the team to reinforce its positioning in the local community and generate sponsorship.

The focus for Running4Women will be driving more women to compete in the Windsor 10k which takes place in Windsor Great Park on September 24.