Media Bulletin

Reader’s Digest relaunches

By Staff

9th May 2011

Category: Consumer

Reader’s Digest has unveiled a host of new columnists and a contemporary new look in its May issue.

Martha Lane Fox, co-founder of lastminute.com, will write a technology column, investigative journalist Donal MacIntyre will write on consumer issues, and former NME and Top Gear Magazine editor Conor McNicholas will have a motoring column.

The new investments follow extensive research into its aspirational and technology-aware target audience of over-45s.
[lnk|http://www.featuresexec.com/publications/info_outlet.php?pubid=7932|_self|Reader’s Digest]

Links for media database subscribers

Not a media database subscriber?

No links attached.

Related news

22nd May 2017 Consumer

RISING has arisen

19th May 2017 Consumer

Victoria Emerson named Editor at Absolute

19th May 2017 Consumer

Time for some Parkes and Recreation - Immediate Media appoints Writer

New! Check out our Media Jobs board for PR and Journalism vacancies Learn more