Rostrum Communications has appointed Andrew Lloyd as senior adviser and Holly Woolford as senior associate.

Both will be responsible for developing the firm’s financial service offerings and will play an active role in business development as part of Rostrum’s commitment to expanding its presence in the wealth management industry.

Lloyd is board director of The Investment and Life Assurance Group and as a senior advisor to Rostrum he will be responsible for providing strategic counsel and supporting new business developments. He has over 20 years of consulting experience in the insurance and wealth management industry.

As senior associate, Woolford will be responsible for executing campaigns across a variety of accounts. She previously worked at Quill, a specialist asset management consultancy.