ServiceSource, (NASDAQ: SREV), the global leader in service revenue management, has appointed LEWIS PR as its retained agency in the UK and Ireland.

ServiceSource helps technology-enabled companies optimise recurring service revenue and gain more control, insight and visibility into the installed base. The company has found that, on average, most of its customers were only capturing 65 per cent of their potential annuity stream (Source: ServiceSource). Through a combination of next-generation cloud applications and a dedicated team of sales experts, ServiceSource increases renewal rates of recurring service revenue by anywhere from 15 per cent upward. 

To date, ServiceSource has quickly helped companies increase revenue, profits and shareholder value, and has generated more than $1.5 billion in free cash flow for its customers.

LEWIS has been retained to help ServiceSource raise its profile amongst C-suite executives as it grows its presence across EMEA. The company is currently expanding at 35 per cent year-on-year and currently has over 120 customers worldwide.

“ServiceSource is in an extraordinary position to completely change the way companies manage and optimize recurring revenue – the lifeblood of any company,” explained Alex Plant, director of corporate communications at ServiceSource. “It’s critical that we have the right PR partner to help us educate the broader market.  From day one, the LEWIS team showed in-depth understanding of our offering and a real ability to translate our complex messages to target C-level executives.”

Elizabeth Littlewood, head of UK at LEWIS commented: “ServiceSource is pioneering a new approach to business management, and driving clear, measurable improvements to its customers’ bottom line. This is an exciting time for ServiceSource, which has aggressive growth plans across the region, and for businesses that have worked so hard to secure their existing customer base.  We relish the opportunity to educate even more companies through a dynamic communications campaign.”