Dutch software firm Exact has appointed Six Degrees and RedRoute to help launch its cloud portfolio to the UK market.

Six Degrees will spearhead Exact's PR campaign while RedRoute will create an integrated advertising campaign.

Exact is looking to officially launch its cloud-based solutions in the near future, and will be carrying out a number of face-to-face PR and marketing initiatives to raise awareness of a free limited release programme available to accountancy practices and SMEs ahead of the launch.