Inkling has been appointed by American denim brand Wrangler to look after its social media and PR across EMEA territories, including the UK.

The agency will work closely with the in-house team and all other Wrangler agencies to bring a change of brand direction to consumers. Inkling’s remit, starting this month, will include communications strategy development, co-ordination of PR and social across EMEA territories and day-to-day press office and community management within the UK.