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Focus with Gail Reed editor at Site Recorder

Site Recorder is the Institute of Clerks of Works monthly publication. Gail Reed, who recently took over as editor, tells us more about the magazine and how she first got involved with it.

About the publication:

Who reads it and how many of then are there?
Mainly members of the ICWCI and construction professionals. There are approximately 2,000 readers at present.

What subjects do you cover?
Building regulations, sustainability, members information, construction news, training courses etc.

What makes you different from the other outlets in your sector?
We are the only magazine that caters solely for those individuals involved in site/building inspection.

Do you produce a features list? Why? Why not?
I am new to the position so I don’t have a complete features list, however I have a list of features running through until about September. This aids with finding suitable advertising.

Do you use freelance contributions, and if so, are they for any particular section/type of work?
No, we don’t use freelance contributions.

About PRs:

Do you work closely with PRs (e.g. for supplements, round tables, events) or do you keep them at arm’s length?
I am always happy to receive press releases etc. from PRs but I generally deal with event organisation myself. We have an advertising section of the magazine and this is dealt with from another office.

Do you have any advice for PRs?
Only send through press releases that are relevant to the readership.

What’s the best starting point for a PR who wants to tell you about their client?
I refer them to our publisher.

What information/input from PRs is most useful to you?
Mainly press releases.

When is the best time for PRs to contact you and what is your deadline for contributions?
My deadline for contributions is usually around the 15th of every month. Site Recorder is a monthly publication.

About you:

What interests you most about your job?
The membership enjoy reading their magazine as it is created for them, and it is motivating for me knowing that I am involved with something that will be enjoyed.

What led to you becoming editor for Site Recorder?
I worked for ICWCI until two and a half years ago and I had some input in the magazine at that point. When the editor resigned in December 2009, I was asked to come back and take over her position.

What was your first job?
This is my first editorial position.

Do you Twitter? Why, why not?
I don’t Twitter. I’ve never really understood the benefits of it.

In a dream world, if you could do any job, what would it be?
This actually is my dream job.

I’d like to have a go at almost anything!

If you were stranded on a desert island what one thing would you hope to have with you?
A handkerchief, so that I could knot the edges and make a cunning hat!

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[img|jpg|Gail Reed]