Freelance journalist Kate Bussmann is based in New York writing about celebrities, designers, people, psychology and health for newspapers and magazines on both sides of the pond.
FeaturesExec caught up with Kate to discuss her new website, where she gets her ideas from and what she considers to be her most memorable work.
About your journalism:
What do you write about?
I’m based in New York, so a lot of my work is related to being here. It ranges from interviews with celebrities and designers to event reporting to newsy features on real people, psychology, health and social trends. I also have a style blog, theMinimalista.wordpress.com, which is about trying to break the habit of buying ever more clothes and beauty products – or at least spending more wisely.
Where are we likely to see your work?
I write for lots of national British newspapers and magazines, including the Guardian, Observer, Sunday Times, Psychologies and Easy Living. Before moving here I was features editor at InStyle, and before that I was arts and entertainment editor at Red – I still write for both of those titles.
What’s the most memorable work you’ve done?
I’ve covered a lot of very glamorous events for InStyle, like Elton John’s White Tie and Tiara Ball and the Baftas, and I’ve interviewed countless celebrities. But the really rewarding stories are the ones that provoke debate – after I interviewed a right-wing commentator for the Guardian, it got picked up by the Daily Mail, the Independent and Grazia, and then by foreign media as well.
About you and PRs:
Where do you source ideas for articles?
The news media here, for starters, but I’ve also had a lot of commissions that were hooked to a new book or a debate in local blogs.
How can PRs be useful to you?
I’m always keen to hear about anything and anyone with a US connection, such as someone with a beautiful apartment here, a TV show that’s being filmed in New York, or someone with a compelling story to tell. And please send me details of new books about psychology, relationships and health.
How would you pay the bills if you weren’t a journalist?
I don’t think I’m qualified for anything else! But I do have a novel and a non-fiction style book on the go.
What’s the best advice anyone ever gave you?
Create a portfolio website – I just redesigned mine (katebussmann.com) and it’s definitely been worth the effort. I did it myself through mrsite.com, which is good value if a bit fiddly, and you get an email address that looks a lot more professional than Hotmail.
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