Drayton heats up its marketing with HROC appointment


HROC has been chosen by Drayton Controls, part of global energy management group Schneider Electric, to handle the consumer PR, social media and digital marketing for its Wiser app-controlled smart heating system.

HROC will be responsible for the consumer media relations, social media management, SEO, PPC and video production for Wiser, which was first launched in October 2017.

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