Kahlúa appoints John Doe for global PR role
John Doe has been appointed as the global PR agency for Kahlúa.
Kahlúa has selected John Doe to create a global trade and consumer PR strategy that will help establish the brand with younger coffee-loving consumers and strengthen Kahlúa’s credentials within the barista community.
Projects will include supporting Kahlúa on amplifying multiple product launches, the brand’s presence at London Coffee Festival, and a dedicated barista advocacy progamme.