Karol Marketing Group has been appointed by Asolo, an Italian footwear brand.

Appointed by Scotland-based AMG Group, the brand's UK distributor, Karol Marketing will undertake PR activity for Asolo across the UK and establish it as the must-have footwear brand for outdoor enthusiasts.

Asolo, which has been established for almost 40 years, is introducing its Alpine, Backpacking and Hike ranges to the UK market, offering a wide selection of Alpine, four-season and three-season boots.