Specialist PR agency PRDemystified has won the Toastmasters International PR account for the UK and Ireland.

This is the first time the UK branch of Toastmasters has awarded the PR to an external agency.

Toastmasters International has over 250 clubs in UK and Ireland with 7,000 members. It is a not-for-profit organisation dedicated to improving confidence and effectiveness in communication and leadership. It achieves this through a network of community and corporate clubs.

The PR campaign aims to increase awareness of the benefits of joining Toastmasters as well as helping people to understand the role that effective public speaking can have in developing leadership. The campaign launches in November and will run for 12 months.