Weber Shandwick, a global public relations firm, has confirmed that the firm’s Stockholm-based business intelligence unit United Minds is launching a London office.

It will be headed up by Hélène Vinberg, associate at Prime, a Swedish creative PR agency and United Minds. 

United Minds is an analysis and strategy consultancy firm which brings together strategists who specialise in political polling, management consulting, market analysis, statistics, trend analysis, consumer behaviour and comms consulting.