Threepipe has been appointed by advertising digital asset management, workflow and distribution company Adstream to handle its UK PR.

To raise awareness of the brand, Threepipe will set up a UK press office, develop close relationships with media, and kick-off a thought leadership programme to enable the organisation’s experts to be positioned at the forefront of the industry. It will also work with the in-house marketing team on other initiatives including redefining Adstream’s social media objectives, supporting the relaunch of its website from an SEO perspective, and advising on digital marketing activities.