BA launches new website

High Life, the in-flight magazine for British Airways, launched a supporting website on 9 October.

The website contains more than 300 articles from the writers including John Simpson, Kate Adie, Will Self and Liz Jones. It currently contains content only from the magazine, and new content from the magazine will be added every month.

High Life and the new supporting website are published by Cedar Communications; Kerry Smith is editor of the print edition while Jill Starley-Grainer is editor of the website.

[lnk|http://www.featuresexec.com/publications/info_features.php?pubid=1321|_self|High Life]

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