Babel PR has appointed Peter Thomson as its head of social media to lead the company’s social media, SEO and digital communication offering.

In this newly created role, Thomson will be responsible for delivering the company’s digital and social media services and brings more than ten years’ experience in B2B social media and branding.

Peter joins Babel from BRR, a leading brand strategy firm in New Zealand that blends creative and analytical thinking with a focus on storytelling.