Casepak appoints Quantum PR to launch £21 million facility

Quantum Public Relations has been appointed by Leicestershire-based recycling company Casepak, to deliver public relations and marketing to support the launch and opening of Casepak’s new £21 million recycling plant and raise the company’s profile throughout the recycling sector.

Casepak is currently constructing a new Materials Recovery Facility (MRF) in Leicester. The new facility is expected to become operational at the end of 2011 and will have the capacity to handle 150,000 tonnes of mixed dry recyclables a year.

Quantum PR will also take the lead organising Casepak’s exhibitions and events, including the Recycling and Waste Management conference at the NEC in Birmingham in September. In addition, Quantum PR will undertake all of Casepak’s design requirements, which includes the design and build of a new website, branding, producing brochures and all marketing collateral. Quantum PR will also manage Casepak’s ongoing media relations and establish Casepak within the social media landscape.

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