CubanEight has been appointed by global software vendor Rally.

The brief will see CubanEight raising brand awareness of Rally across all levels of a business, from board level through to developers, and building a thought-leadership position via a series of storylines, customer advocacy, articles, media relations and news announcements.

The Rally team will be headed up by Sian Gaskell, managing director at CubanEight and Annabel Parkinson, an account director.