Davies Tanner, the specialist PR and communications agency for travel and tourism, has been appointed by Menzies Hotels.

Menzies Hotels is a unique collection of 4-star hotels located throughout the UK, from Aberdeen in Scotland to Bournemouth on the south coast. The portfolio includes prime city centre hotels, luxury country hotels and premier coastal resorts.

Davies Tanner’s brief is to increase brand awareness and positive perception of Menzies Hotels as a leading brand in the UK 4-star hotel market as they begin an exciting phase in the group’s development.

Niall Geoghegan, chairman of Menzies Hotels comments: “Davies Tanner is renowned for their expertise in the hospitality industry and demonstrated an in-depth understanding of our business. We are very much looking forward to working with them and communicating all of our wonderful hotels to a wider audience”.

Robert Wright, managing director at Davies Tanner, said: “We are delighted to be working with Menzies Hotels. This is a crucial stage in the development of the brand and we’re looking forward to achieving excellent results.”