Hotwire has appointed WiFi specialist Ruckus Wireless in the DACH region.

Hotwire proposed a core media relations programme to Ruckus and added creative elements to fit the 'unconventional and aggressive' Ruckus marketing style.

Ruckus offers a range of indoor and outdoor "Smart Wi-Fi" products to mobile carriers, broadband service providers and corporate enterprises.

Arnaud Lehung, EMEA marketing director for Ruckus, commented, "We're looking forward to Hotwire assisting us in spreading the word throughout the DACH region on why Ruckus is simply the smartest wireless for a mobile world".