Komodo PR & Digital Communications has been appointed by the Egyptian Consulate in the UK to handle its social media public diplomacy campaign.

The consumer consultancy is to increase the Consulate’s engagement with UK-based audiences, including Egyptian citizens, and support the Consulate’s cultural, tourism and business activity in the UK through social media channels like Twitter, Facebook and YouTube.

In addition to this, Komodo will undertake targeted engagement, monitoring and moderation on social media channels.

The Consul of the Arab Republic of Egypt (UK) Mr Amr El Henawy comments: “The Consulate has always seen social media as a strong opportunity to create more open channels of communication with UK and worldwide audiences. We also hope to create a platform for Egyptians abroad to share ideas and create opportunities to help the economy and direction of the country in the coming phase.”

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