We Are Native will be based in London and Manchester and is working on several innovative digital briefs for hotels, football clubs, consumer electronics and banks.
Speaking about the joint venture, chairman John Williams said: “We have been involved in the digital space for almost 20 years now, originally in SEO and developing into social media, website design and build plus community management. With our collaboration with Benn we gain a wealth of new experience and an extraordinary talent to take us to the next level in our offering. Native will offer digital marketing solutions to brands wishing to engage with consumers across all social media platforms.”
Benn Achilleas said: “I sold out of my previous agency looking to do something different in the digital space. Meeting the guys at Mason Williams made me quickly realise that this was a team I wanted to work with. Together I believe we will do extraordinary things but more importantly have a vehicle to bring more people in to the industry. London and Manchester have a thriving pool of talent in the digital arena which we want to tap into.”