Media Bulletin

Mookie Toys finds playmate in Threepipe

By Staff

5th March 2013

Category: PR

Mookie Toys, an independent toy company, has appointed Threepipe.

Threepipe will provide support across Mookie Toy’s key lines of business with campaigns running across traditional and digital media. A key thrust of the work will be to create retail-led marketing promotions which offer fully integrated marketing support to drive sell through.  

The agency has devised an on-pack charity partnership with Adopt a Hive as the first campaign,  to promote the toy company's range of The Hive toys. The range will feature an awareness campaign to support the plight of the bees. This partnership will create a host of assets including product competitions and exclusive content which will be used as part of an integrated marketing campaign over the summer months.

Links for media database subscribers

Not a media database subscriber?

No links attached.

Related news

28th March 2017 PR

Dreamland Margate hires W to turn its vision into reality

28th March 2017 PR

Skout wins Europe-wide PR brief from Sana Commerce

28th March 2017 PR

Shooting Star continues to expand

New! Check out our Media Jobs board for PR and Journalism vacancies Learn more