Media Bulletin

Naked Wines appoints Campbell Brown

By Hayden Richards

19th June 2014

Category: PR

Online wine specialist Naked Wines has appointed Campbell Brown to lead its consumer PR strategy. 

Naked has briefed the agency to look after its consumer and lifestyle press, as well as social media for the brand.

Naked Wines allows its members to act as venture capitalists. Each member contributes at least £20 per month to a fund which Naked then invests in wine producers. This approach lets the company offer wines to members at wholesale prices. The business was founded in 2008 by Rowan Gormley, who previously launched Virgin Wines.

Campbell Brown director, Kenny Campbell said: 'Naked is exactly the sort of company we want to work with: it's hugely ambitious, it's growing rapidly and it isn't afraid to break the rules.'


Links for media database subscribers

Not a media database subscriber?

No links attached.

Related news

24th May 2017 PR

Rooster PR chosen by

24th May 2017 PR

Michaella Biscomb joins Aberfield Communications

23rd May 2017 PR

The PR Office appointed by SkyX

New! Check out our Media Jobs board for PR and Journalism vacancies Learn more