Manchester-based PR agency Rumpus PR has been appointed by British flavoured-water brand, Perfectly Clear.

The consumer division at Rumpus PR will provide ongoing social media support for Perfectly Clear, focusing on driving Facebook and Twitter engagement through its campaign #itsperfectlyclear. The support will also include consumer PR, product placement and experiential events.

The consumer-focused social media strategy will run alongside Rumpus PR’s ongoing support for CBL Drinks’ trade press and growth throughout 2015. Rumpus will lead all communications to the consumer while supporting the brand’s plans for the future.