Media Bulletin

Pick Me Up gets a pick me up

By Staff

22nd July 2008

Category: Consumer

Women’s weekly Pick Me Up has undergone a redesign, with the first revamped issue published on 17 July.

The magazine has a larger format with a glossy cover, refreshed layouts and a cleaner logo. It also features a Bargain Fashion section which showcases high street buys and latest supermarket bargains.

Editor June Smith-Sheppard says: “When we launched Pick Me Up, it was the most successful debut in the women’s weekly sector for more than a decade. This refresh marks the next step in that success story.”

Pick Me Up is published by IPC Media every Thursday and is aimed at women aged 18 to 60 years of age.

[lnk|http://www.featuresexec.com/publications/info_features.php?pubid=8000|_self|Pick Me Up]

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