Porter Novelli hired by Trufflenet
Trufflenet, the digital intelligence service, has appointed Porter Novelli to handle its UK B2B communications.
Trufflenet tracks and analyses conversations about brands online using advanced search technology ‘thoughtfully filtered by trained human understanding’.
Porter Novelli was appointed in August and has since been working with Trufflenet to address its branding and messaging, and is preparing to raise awareness of the service amongst marketers to show how brands can make more of their digital campaigns.
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