London based fashion and lifestyle Public Relations agency Push PR has been appointed to handle the UK launch and ongoing public relations campaign for US premium womenswear designer Eileen Fisher.

Launched in 1984, Eileen was driven by her own wardrobe needs and a desire to put design ahead of fashion. The company has grown somewhat to a 900 strong team with 55 stores, and in October two new London stores will be opened consecutively over a two-week period, located at 4 Slingsby Place in Covent Garden and 96 Marylebone High Street.

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