Threepipe has been appointed to launch WeSwap, a peer to peer currency exchange service.

The agency's work will include onsite and offsite SEO support, social media, online PR, and PPC testing across different international markets.

WeSwap is an online platform which matches people travelling in different directions and allows currency to be swapped without using banks and expensive retail outlets.

It is one of the first integrated digital marketing campaigns to be won since Threepipe merged with digital marketing agency Blowfish Digital. The account will be headed by Jim Hawker, who will report to WeSwap founders Jared Jesner and Simon Sacerdoti.