Texas Tourism has appointed Travel and Tourism Marketing (TTM) as its sales, marketing and PR agency in the UK and Ireland.

Having previously handled the PR for Texas Tourism for four years, TTM won a competitive full-service bid, requiring an innovative and cost-effective marketing program to raise awareness of the state of Texas as a premier travel destination.

TTM’s company directors Jody Hanson and Kirsty Dillury will oversee the account and the day to day team will be headed up by Julie Greenhill, who will handle travel trade and marketing initiatives along with Anna Watt who will continue her role as the PR manager for the account.